Senior Director of Analytics & Insights
“It is very gratifying to be able to provide solutions to clients that are tailored to their specific business needs. By designing custom studies for our clients Scarborough is able provide a level of service and insight that is unparalleled in our industry.”
Prior to her leadership position in Analytics & Insights, Kim spent several years as Policies and Procedures Manager for Scarborough’s data processes where she had responsibility for defining and guiding execution of procedures for our syndicated research.
Kim holds a Bachelor of Science degree in Sociology from Abilene Christian University. Kim works out of her home office in Connecticut.
SVP of Methods & Analytics
“It is important for our custom analytics to reflect the quality clients have come to expect from Scarborough. I’m delighted that in overseeing the design and execution of our custom research and methods, I get to provide our clients with solutions that help drive their business decisions.”
Prior to joining Scarborough, Scott held senior research positions with Arbitron, Comcast, Simmons and Taylor Nelson Sofres (TNS). His responsibilities throughout his career have included all facets of research operations including: solution design, sampling, data collection, instrument design, data processing, and reporting, as well as key account management and client services.
Scott holds a Master of Business Administration degree in Marketing from Temple University. Scott resides in the Philadelphia area with his wife Denise along with his three adult children. He loves boating, fishing and making a fool of himself on the golf links. Scott works out of Scarborough’s New York City office.
VP of Analytics & Insights
“I’m so pleased to be able to lend my expertise to Scarborough, providing custom solutions for strategic marketing.”
Prior to joining Scarborough, Ron was President of MORI Research where he acted as strategic consultant for media and advertising clients. Client engagements often included finding and defending a distinct market niche for maximum profitability in a fragmented consumer world. Ron also held executive positions at Frank Magid Associates, Gallup, Market Strategies and Market Opinion Research.
Ron holds Master of Arts and Doctor of Philosophy degrees from the University in Chicago with concentrations in Demography and Mass Communication Research. He is a noted public speaker and published writer.
Ron works in the Minneapolis office and when he isn’t working at keeping warm, he can be found at his cabin working on construction projects and hosting parties.