Automotive Statistics

Scarborough’s automotive market research includes statistics on types of vehicles, stores shopped at for auto products, auto repair stats and more. Below is a complete list of automotive market research measurements.

VEHICLES*

• Auto Insurance Providers
• Bought New/Used/Leased
• Dealership or Internet Site Household Might Shop
• Distance Traveled to Buy/Lease Last New/Used Vehicle
• Make
• Model
• Model Year
• Number Leased
• Number Owned
• Plan to Buy/Lease Hybrid Vehicle
• Plan to Buy/Lease Vehicle Next 12 Months
• Amount Plan to Pay
• Type of Vehicle
• Reason for Using Particular Dealership

STORES SHOPPED FOR AUTO PRODUCTS/SERVICES PAST 12 MONTHS*

STORES USUALLY BUY TIRES*

AUTO REPAIR/ SERVICE PAID/UNPAID LABOR*

Anti-Freeze/Coolant
• Auto Glass Replacement/ Repair
• Brake Repair
• Car Battery
• Car Radio/Stereo Equipment
• Muffler
• New Tires
• Oil Filter/Oil Change
• Paint/Body Work
• Shocks/Struts
• Transmission Repair
• Tune-Up/Spark Plugs
• Other Car Repair

OWN/PLAN TO BUY*

• ATV (All Terrain Vehicle)
• Hybrid Vehicle
• Motorcycle
• Personal Watercraft
• Powerboat
• RV (Motor Home)