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Check out the latest consumer trends reports from Scarborough!
Data for 2012 starts releasing in April
Implement these expanded insights into your sales and marketing strategies!
Healthcare & Pharma
MEDICAL SERVICES USED AT HOSPITAL OR OTHER MEDICAL FACILITY PAST 3 YEARS*
- Any Overnight Stay Procedure
- Cancer/Oncology
- Cardiac Care
- Corrective Eye Surgery
- Cosmetic Surgery
- Hospital Emergency Room
- Maternity Care
- Mental Healthcare
- Neurology
- Orthopedics
- Pediatrics
- Teeth Whitening, Veneers, etc.
- Treatment for Substance Abuse, Smoking, or Nutrition
- Urgent Care Facility (Excluding Emergency Room)
- Other Medical Services
HEALTHCARE SPECIALISTS USED PAST 12 MONTHS
- Cardiologist
- Chiropractor
- Dentist
- Dermatologist (Skin Doctor)
- Fee-Paid Weight Loss Program
- OB/GYN
- Ophthalmologist (Eye Doctor)
- Optometrist (Eye Examiner)
- Cosmetic Surgeon
- Podiatrist (Foot Doctor)
- Other Specialist
STORES BOUGHT GLASSES/CONTACT LENSES PAST 12 MONTHS
HOSPITALS USED PAST 3 YEARS*
PHARMACEUTICALS
- Places Purchased Prescription Drugs/Non-Prescription Drugs/Health/Beauty Items Past 30 Days
REASONS BOUGHT MEDICATIONS (OTC/Rx) PAST 12 MONTHS
- Allergies
- Arthritis
- Asthma
- Children’s Medicine
- Cholesterol
- Cold or Flu
- Diabetes
- Digestive Disorder
- High Blood Pressure
- Impotence/Erectile Dysfunction (ED)
- Quit Smoking
- Weight Loss
- Other
PLANNING TO SHOP FOR NEXT 12 MONTHS*
- Nursing Care, Assisted Living or Retirement Facility
HEALTH INSURANCE
- Type
- Insurance Provider
- Group
- Individual
LIFE INSURANCE
BELONG TO A HEALTH/FITNESS CLUB
CONTRIBUTED TO HEALTHCARE/MEDICAL ORGANIZATION*
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