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Infographics

Millennial Hispanic Voter
October, 2106
This infographic highlights the media habits of the Hispanic Millennial Voter to show which media strategies might be most effective in increasing turnout at the polls.
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Working Moms
January, 2014
How can you reach the busy, yet affluent, Working Moms? Use this report to identify business and outreach opportunities within this consumer group.
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Millennial Moms
January, 2014
Use this report to see how dividing larger consumer groups like Moms into smaller sub-sections like Millennial Moms (age 18-29) can help your message make a stronger impact.
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Life Stages
October, 2013
Scarborough looks at Engaged Couples, Parents-to-Be, Movers, New Homeowners and Grandparents-to-Be and provides valuable insights on how to reach these important customers at pivotal points in their lives.
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10 Ways to Make Smarter Bets on Casino Visitors Infographic
September, 2013
Understand how to reach Casino Visitors whether they prefer table games to slots, comedy shows to Pro-Boxing, beer to wine and much more.
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Shaken & Stirred Millennials
September, 2013
Use this report to understand how you can reach Millennials when they are carefree and enjoying themselves.
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Social. Digital. Traditional. Media.
May, 2013
How has usage of media shifted as the country becomes more technologically savvy and socially inclined?
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Digital Media
April, 2013
How can you tell the local story of the evolution of online media consumption?
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AHAA/AARP
April, 2013
How can marketers identify the different business opportunities within the generationally diverse Hispanic population?
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Spenders v. Savers
February, 2013
Scarborough reveals the top local markets for Spenders, as well as the top markets for Savers.
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Millennials
November, 2012
Scarborough highlights Millennial attitudes - what motivates them and makes them tick.
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