Nielsen Local Free Market Highlights
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Featured Free Market Highlights
Nielsen | Jun 29, 2016
View the habits of the Single White Female Voter to understand which media strategies will encourage her to vote at the polls.
Nielsen | Jun 14, 2016
Overview of 4 key voter segments for the 2016 election.
Nielsen | Sep 17, 2014
Automotive is the top spending category for smaller markets, but consumers' auto needs vary by market.
Nielsen | May 12, 2014
Like many other media outlets, PBS content can be accessed almost anywhere at any time. It is critical to better understand consumer behavior regarding where people are most likely connecting with PBS.
| Sep 25, 2013
This report brings you the state of current Casino Visitors nationally so you can understand their gambling habits, airline preferences and how to appeal to them with targeted prizes.
Scarborough | Nov 15, 2012
In addition to the database of Millennial research used, Scarborough interviewed Millennial staffers whose thoughts and opinions are featured throughout the study.
Scarborough | May 17, 2012
This study further explores Superbanked and Unbanked Consumers, explaining marketing strategies that might be most effective when targeting these groups.
Scarborough | Mar 7, 2012
This study examines the essential details about Domestic New Vehicle Owners and provides ideas for how to target consumers like them.
Scarborough | Aug 4, 2011
Marketers have taken notice of the green movement by offering more green-focused goods and services.