Categories Measured Header
Categories Measured  
Banking & Financial
Beverage
Demographics
Computer & Internet
Drugs & Grocery
Healthcare & Pharma
Home Improvement
Household Shopping
Lifestyle
Media
Restaurant
Retail Shopping
Sports
Telecom
Transportation
Travel
Voting

  • WireLeSS SerViCe SubSCriber
  • WireLeSS/CeLL pHone
  • Amount of Monthly Bill
  • Brand of Wireless/Cell Carrier
  • Payment Plan
  • – Prepaid Usage
  • – Receive Bill Each Month
  • Plan to Purchase*
  • Plan to Switch Carrier
  • Ways Use Cell Phone
  • – Email
  • – Games (Play or Download)
  • – Instant Messaging
  • – Maps/GPS Navigation
  • – Music (Listen or Download)
  • – News/Weather/Traffic
  • – Other Internet Features
  • – Search (Google, Yahoo!, etc.)
  • – Social Networking (Facebook, Twitter, etc.)
  • – Sports Scores/Updates
  • – Stocks/Stock Market
  • – Subscribe to TV Service for a Fee
  • – Text Messaging
  • – Watch Free TV Programs
  • – Watch Video Clips
  • teLepHone*
  • International Areas Called for Personal Reasons Past 30 Days
  • Long Distance Carrier
  • Phone Bill Amount Last Month
  • – Local
  • – Long Distance
  • Prepaid Phone Card Use Past 12 Months
* Household Measurements
See Also: Digital & Internet
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