Free
Studies
Studies
Check out the latest consumer trends reports from Scarborough!
Data for 2012 starts releasing in April
Implement these expanded insights into your sales and marketing strategies!
Telecom & Mobile
WIRELESS SERVICE SUBSCRIBER
WIRELESS/CELL PHONE
- Amount of Monthly Bill
- Brand of Wireless/Cell Carrier
- Payment Plan
- Prepaid Usage
- Receive Bill Each Month
- Plan to Purchase*
- Plan to Switch Carrier
- Ways Use Cell Phone
- Access Internet
- Banking
- Games (Play or Download)
- Maps/GPS Navigation
- Music (Listen or Download)
- News/Weather/Traffic
- Other Internet Feature/App
- Search (Google, Yahoo!, etc.)
- Social Networking (Facebook, Twitter, etc.)
- Sports Scores/Updates
- Stocks/Stock Market
- Subscribe to TV Service for a Fee
- Text Messaging
- Watch Free TV Programs
- Watch Video Clips
TELEPHONE*
- International Areas Called for Personal Reasons Past 30 Days
- Long Distance Carrier
- Phone Bill Amount Last Month
- Local
- Long Distance
- Prepaid Phone Card Use Past 12 Months
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